Mission - Vision - Goal
VISIONARY Foundation is a producer of impactful visual art projects, with a strong focus on public space interventions across Bulgaria.
At VISIONARY, the development of public visual art goes hand in hand with creating opportunities for artists to express themselves freely and engage with socially relevant themes. The foundation serves as a skilled mediator - connecting artists with communities, businesses, public administrations, cultural institutions, and funding bodies.
Our mission is to foster the creation of accessible, thought-provoking public art while cultivating public awareness of the transformative power of mural and street art. We advocate for its rightful place in the urban landscape and its capacity to positively influence society across cultural, educational, social, and economic dimensions.
VISIONARY is committed to supporting independent artists, emerging talents, and young creatives by offering financial, strategic, logistical, administrative, and organizational assistance. At the same time, we aim to produce high-quality cultural content with open access and to build a strong foundation for the growth and recognition of street art culture within local communities.
Objectives of the Long-Term Art Program:
- Foster the creative potential of Bulgarian artists, youth, and local communities by providing opportunities for growth, expression, and professional development in the field of visual and public art.
- Promote meaningful and authentic exchange of artistic practices, ideas, and organizational models at the local, national, and international levels, strengthening cross-cultural dialogue and collaborative networks.
- Engage young people and community members in constructive artistic practices by offering access to professional training, materials, and legal platforms for self-expression - encouraging civic responsibility, creativity, and respect for shared spaces.
- Encourage interdisciplinary collaboration among artists by supporting experimental approaches and fostering connections across artistic fields to stimulate innovation and new forms of expression.
- Use mural art as a catalyst for social cohesion and emotional well-being, bridging social, ethnic, and cultural divides while promoting dialogue, empathy, and a sense of belonging within diverse communities.
Cover photo: Mihaela Draganova